March 29, 2024

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A ‘stoutstanding’ concept to brew up company

CANANDAIGUA — Image significant white fluffy snowflakes slipping from the sky. 



a man standing in front of a sign: David D'Allesandro, owner of Frequentem Brewing Co. in Canandaigua, came up with Stout Month as a business pick-me-up during a normally slow time of year.


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David D’Allesandro, proprietor of Frequentem Brewing Co. in Canandaigua, came up with Stout Month as a business enterprise select-me-up through a typically slow time of year.

When cold, it’s not that deep-in-the-bones continue to be-in-the-household-below-the-addresses-right up until-Might frigid chilly that a warm coat, hat and gloves (or potentially the mittens in the Bernie Sanders inauguration memes that are building the rounds so hysterically on social media) will not remedy.

But it will help to be sipping a huge-bodied stout by a firepit to support slash the chunk of winter’s chilly. 

Stouts, according to David D’Allesandro, who with wife Meagan owns Frequentem Brewery in Canandaigua, are a really neat fashion for these months.

“In the winter season, men and women want large purple wines, they want bourbon or whiskey to warm them up,” D’Allesandro explained. “And the major roasty character of stouts l think lends itself definitely properly to colder months.”

And, so far this January, domestically produced stouts are proving to be fantastic for the beer enterprise throughout a generally gradual time of 12 months. 

January is Stout Month in Canandaigua, and Frequentem and fellow craft brewers at Peacemaker, Bare Dove, Sq. Knot, 3 Huskies and Twisted Rail are showcasing their stouts all month lengthy.



Those who try Canandaigua's stouts fill out a passport card and earn a free glass at the end.


© Photo Supplied
Those who check out Canandaigua’s stouts fill out a passport card and generate a totally free glass at the end.

Here’s how it functions. Prospects get a stamp on a passport card just after making an attempt a stout at the participating breweries. At the past stop, you’re supplied a commemorative glass — a exceptional merchandise engraved with the logos of just about every of the taking part breweries.

D’Allesandro strike on the idea as a way to drum up enterprise during a slow winter season month even though at the exact time recognizing the neighborhood craft beer community, which embraced the idea.

“I never see why this could not operate here, and pull people down from the metropolis, from Buffalo, from Syracuse and south of here, and get people in the doorway and preserve January hectic,” D’Allesandro explained.

A few months in, and the response looks to be very little limited of “stoutstanding.”

D’Allesandro has been releasing a little batch stout each Friday — this weekend, it’s a vanilla almond imperial stout — to go with a more substantial batch of maple pecan stout, which he almost certainly will have offered by way of February. The initial, an Italian breakfast stout, bought out.



a man standing in front of a barrel: Nate Crane, head brewer at Square Knot Brewing Co., toasts stouts during Stout Month in Canandaigua.


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Nate Crane, head brewer at Square Knot Brewing Co., toasts stouts throughout Stout Month in Canandaigua.

Around at Square Knot Brewing, head brewer Nate Crane is giving a vanilla fudge imperial stout that will be out there all thirty day period. But maintain on, there is much more, in the way of peppermint very hot chocolate and maple hazelnut espresso stouts, the latter built with Finger Lakes Coffee Roasters, to shut out the specific thirty day period.

“There’s genuinely nothing better on a cold working day than warming up with a stout. I assume the fun aspect is there are so several distinct issues you can do with it,” Crane stated. “If you seem from brewery to brewery, we all have something unique likely on.”



a man holding a glass of wine: Todd Reardon, owner of Peacemaker Brewing Co., is a participant in Stout Month in Canandaigua.


© Photo Provided
Todd Reardon, proprietor of Peacemaker Brewing Co., is a participant in Stout Thirty day period in Canandaigua.

Stout Thirty day period offers individuals some thing to do at a time all through a downtime for breweries, stated Kim Porter, of Bare Dove Brewing Co., which is giving a solution and potent stash of its 2019 Russian imperial stout.

Porter has noticed visitors from Buffalo strike every single of the Canandaigua breweries during their weekends absent from residence. She’s found partners steal away on very little date nights in the course of peaceful periods through the 7 days, and a person couple on staycation informed her they strike a brewery every single day of the 7 days.

“I love that it’s bringing persons out,” Porter mentioned. “It’s bringing individuals out in a time when it’s crucial we all aid every other. This is a excellent case in point of that.”

Peacemaker Brewing owner Todd Reardon, who is giving chocolate peanut butter and chocolate salted caramel stouts this thirty day period, said the group is also seeking at carrying out other collaborative beer month events, showcasing IPAs, sours or some other models.

Denise Chaapel, supervisor of the downtown Organization Enhancement District and owner of Sweet Expressions, claimed the notion has likely.

At her chocolate shop, Chaapel stated she sees men and women from Pennsylvania, Buffalo, and Ohio often, quite a few of whom are coming to the area for craft beer trails. It utilized to be only wine trails.

“People are coming and they’re staying overnight and performing various trails,” Chaapel mentioned. “Canandaigua is absolutely turning out to be a destination for breweries.”

D’Allesandro stated Canandaigua actually has one thing specific brewing here.

“If you want to go to Seneca for wine tours, you want to occur to Canandaigua for beer,” D’Allesandro said. “That’s what we’re making an attempt to industry.”

When January transitions to February and winter segues into spring and then summertime, you don’t have to fail to remember about stouts.

“I look to like them better in the colder climate, though I’m not worried to consume a stout in the middle of summertime,” Reardon reported.

Where they are

Here’s where by to find the participating craft breweries in Stout Month in Canandaigua.

Frequentem Brewing Co. is at 254 S. Principal St.

Dobbers Sports activities Bar & Grill and A few Huskies Brewing is at 401 Lakeshore Generate.

Peacemaker Brewing Co. is at 39 Coach St.

Sq. Knot Brewing Co. is at 20 Pleasurable St. 

Twisted Rail Brewing Co. is at 169 Lakeshore Travel.

Bare Dove Brewing Co. is at 4048 point out Routes 5 and 20.



a man wearing glasses and smiling at the camera: Mike Murphy


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Mike Murphy

Try to eat, Consume and Be Murphy

The Eat, Consume and Be Murphy column explores the region’s bounty of foods and drink — and the folks who convey it to you — soup to nuts, accentuated with a craft beer or Finger Lakes wine. After all, who doesn’t adore to take in and consume? E mail assistant editor Mike Murphy at [email protected] or call 585-337-4229 with concepts and solutions.

This post initially appeared on MPNnow: Consume, Drink and Be Murphy: A ‘stoutstanding’ concept to brew up business enterprise

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