SUSSEX, Wis., April 28, 2022–(Small business WIRE)–Quad/Graphics, Inc. (NYSE: QUAD), a international marketing expertise company, introduced these days the appointment of marketing and promoting market executive Rachel Winer to the posture of senior vice president. Winer will direct a new business enterprise progress workforce as the business carries on to extend its promotion and advertising and marketing choices. She will report to Executive Vice President and Chief Profits Officer Julie Currie.
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Quad Senior Vice President of New Small business Development, Rachel Winer (Image: Company Wire)
A major aim of her role will be to engage with new and current clientele on the advantage of Quad’s broad product portfolio and scale, which can aid address their most pressing organization and advertising challenges. The company’s products and solutions span almost everything from the resourceful, strategic, and analytic processes to the output of bodily and electronic marketing property.
“Rachel’s encounter in the enterprise, advertising, and agency place, and her means to quickly navigate among each, make her an best leader for our group. She is distinctively geared up to husband or wife with shoppers in building exceptional promoting activities for their models,” said Currie. “Coupled with Quad’s strategic investments and our through-the-line advertising providers, Rachel’s distinguished profession and credentials convey sophistication and huge benefit to Quad and our clients.”
Winer has pretty much a few many years of advertising and marketing, model, advertising, and communications expertise. She joins Quad from Bonfire, where she served as CMO-in-residence. In her previous purpose, as head of the Chicago office of Edelman, she centered on expanding the business enterprise outside of its traditional general public relations roots. In advance of Edelman, she was a powerhouse at Buzzfeed, wherever she ran the Chicago and Detroit offices and was responsible for all verticals. She grew Buzzfeed’s central region by way of resourceful manufacturer partnerships. Her 20-additionally-yr agency career prior to Buzzfeed integrated leading brand name groups at Leo Burnett, JWT, and BBDO, where she was accountable for some of the country’s most legendary makes, including Kellogg’s, Princess Cruises, and Wrigley, to title a several.
“Brand names nowadays are under an tremendous volume of stress to supply success on their marketing and advertising attempts. When I seemed at Quad’s choices as a marketing and advertising experience corporation, I understood straight away Quad is uniquely positioned to aid makes reimagine their advertising to be extra streamlined and reduce right by means of the friction throughout their massive-scale and multi-faceted programs. I really don’t see any other agency, consultancy, studio or output firm that has advanced these abilities less than one roof like Quad,” explained Winer. “I see a excellent chance for me to blend all features of my job to assistance travel those one of a kind and dynamic client partnerships for excellent results. I’m energized to be part of the staff and deliver on our clients’ success.”
Quad (NYSE: QUAD) is a international advertising and marketing expertise enterprise that will help manufacturers reimagine their promoting to be much more streamlined, impactful, flexible, and frictionless. Quad’s strategic priorities are run by 3 important competitive rewards that include things like integrated internet marketing system excellence, innovation, and lifestyle and social purpose. The company’s integrated promoting platform is powered by a set of core specialties such as enterprise strategy, insights and analytics, technological innovation remedies, managed expert services, agency and studio remedies, media, print, in-shop, and packaging.
Serving about 4,600 consumers, Quad has more than 15,000 persons doing the job in 14 nations around the world around the world.
Remember to go to quad.com for much more facts.
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Karen Arena: [email protected] +1 (732) 407-8510
Jennifer Wasmer: [email protected] +1 (203) 522-1699