Aurora Cell Associates with iQIYI to Create a Intelligent Promoting and Advertising and marketing Ecosystem | 2021-02-08 | Press Releases

SHENZHEN, China, Feb. 08, 2021 (World NEWSWIRE) — Aurora Cellular Restricted (NASDAQ: JG) (“Aurora Cellular&CloseCurlyDoubleQuote or the “Company&CloseCurlyDoubleQuote), a top mobile developer company supplier in China, now introduced that it has entered into a partnership agreement with iQIYI (Nasdaq: IQ), China’s foremost online video system, to jointly establish a wise advertising and marketing and advertising and marketing ecosystem by means of impressive collaboration that leverages both firms&CloseCurlyQuote complementary strengths in the internet marketing sector.

iQIYI is one of the most preferred on the net video platforms in China and delivers large, superior-good quality, and large-definition on line movie expert services. iQIYI&CloseCurlyQuotes material has normally reflected its DNA, which is to make constructive power and youthful vibes as it continues to actively promote innovation during its merchandise, technology, material, and promoting. In order to assistance advertisers accomplish their business aims, iQIYI has been providing blockbuster articles, upgrading its technical guidance, delivering innovative and numerous solutions and giving the most ideal advertising and marketing options to its clients.

By leveraging Aurora Mobile&CloseCurlyQuotes anonimised information assets and equipment studying algorithms, the Company&CloseCurlyQuotes ad SaaS providers have sturdy time-sensitive labeling capabilities with extremely-large field coverage. Not only does the answer customize user labels in accordance to a platform’s specifications, but it also adapts to a platform’s have label location to supply a seamless advertising and marketing company, supporting advertisers to precisely concentrate on prospective customers, accomplish advertising and marketing targets, and cut down the ongoing price tag of invalid promotion traffic.

Through the partnership, Aurora Mobile’s ad SaaS providers will make improvements to the way iQIYI’s customized labelling program aids advertisers optimize arrive at, execute precise focusing on, produce productive advertising, and enhance ROI. The strong impressive technological innovation abilities of the two companies permit for far more intensive and in-depth cooperation in the long term. Future collaboration may possibly consist of growth of other ground breaking promoting versions that increase consumer encounter and greatly enhance marketing conversion rate. The purpose is to aid wholesome growth of an promoting and advertising ecosystem that continuously provides robust, smart, and integrated solutions to consumers.

Established in 2011, Aurora Cell is a foremost mobile developer services provider in China. The Enterprise has launched push notifications, a single-key authentication, instantaneous messaging, statistics and analytics, targeted traffic monetization (JG Alliance), JG VaaS, JG UMS and other solutions. Leveraging its artificial intelligence-based details processing system, Aurora Mobile is also dedicated to delivering consumers with one particular-halt, diversified massive information support solutions, serving to customers in a variety of verticals to strengthen operational effectiveness and conduct facts-led decision making. Just lately, Aurora Cell signed milestone agreements with a quantity of foremost platforms in the finance, coverage, temperature, world-wide-web instruments, gaming, refreshing foodstuff e-commerce, on line schooling, telecom and new power motor vehicle sectors, which includes Ping An Bank, Data Heart of China Existence, Moji Weather conditions, WiFi Master, Lilith Game titles, Missfresh, 17zuoye, Beijing Unicom, Dongfeng Motor and other effectively-identified firms, to push consumer progress, improve person working experience and boost site visitors value.

About Aurora Cellular Constrained

Founded in 2011, Aurora Mobile is a primary mobile developer provider company in China. Aurora Cell is fully commited to giving productive and stable push notification, one-click verification, and Application website traffic monetization services to assistance builders strengthen operational efficiency, grow and monetize. In the meantime, Aurora Mobile’s vertical apps have expanded to market intelligence, money threat management, and area-primarily based intelligence, empowering different industries to increase productiveness and optimize choice-building.

Harmless Harbor Statement

This announcement includes ahead-looking statements. These statements are produced beneath the “safe harbor&CloseCurlyDoubleQuote provisions of the U.S. Non-public Securities Litigation Reform Act of 1995. These ahead-wanting statements can be identified by terminology these kinds of as “will,&CloseCurlyDoubleQuote “expects,&CloseCurlyDoubleQuote “anticipates,&CloseCurlyDoubleQuote “future,&CloseCurlyDoubleQuote “intends,&CloseCurlyDoubleQuote “plans,&CloseCurlyDoubleQuote “believes,&CloseCurlyDoubleQuote “estimates,&CloseCurlyDoubleQuote “confident&CloseCurlyDoubleQuote and related statements. Among other items, the Company Outlook and quotations from administration in this announcement, as very well as Aurora Mobile&CloseCurlyQuotes strategic and operational programs, contain ahead-looking statements. Aurora Cellular might also make created or oral ahead-searching statements in its periodic studies to the U.S. Securities and Trade Commission, in its once-a-year report to shareholders, in push releases and other written products and in oral statements made by its officers, administrators or personnel to 3rd parties. Statements that are not historical points, such as but not confined to statements about Aurora Mobile&CloseCurlyQuotes beliefs and expectations, are forward-seeking statements. Forward-on the lookout statements require inherent pitfalls and uncertainties. A quantity of factors could bring about actual success to vary materially from all those contained in any forward-hunting assertion, which include but not minimal to the following: Aurora Cellular&CloseCurlyQuotes procedures Aurora Mobile&CloseCurlyQuotes long term company growth, money situation and outcomes of functions Aurora Cell&CloseCurlyQuotes capability to appeal to and retain shoppers its skill to create and successfully market place data alternatives, and penetrate the existing sector for developer providers its capability to changeover to the new advertising-pushed SaaS-design its potential retain or enrich its brand the competitors with recent or long run opponents its capability to proceed to obtain access to mobile info in the future the rules and laws relating to knowledge privacy and security general economic and company situations globally and in China and assumptions fundamental or associated to any of the foregoing. Even more details pertaining to these and other hazards is integrated in the Company&CloseCurlyQuotes filings with the Securities and Trade Fee. All data presented in this push launch and in the attachments is as of the date of the push launch, and Aurora Cell undertakes no duty to update this kind of data, apart from as necessary beneath applicable regulation.

For common inquiry, please speak to:

Aurora Cell Limited

E-mail: [email protected]


In China

Mr. Eric Yuan

Cellphone: +86-10-5900-1548

E-mail: [email protected]


Ms. Linda Bergkamp

Mobile phone: +1-480-614-3004

E-mail: [email protected]

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