May 7, 2021

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Aurora Cellular Companions with iQIYI to Produce a Wise Promotion and Marketing and advertising Ecosystem

SHENZHEN, China, Feb. 08, 2021 (Globe NEWSWIRE) — Aurora Cell Confined (NASDAQ: JG) (“Aurora Mobile” or the “Company”), a foremost cell developer provider provider in China, these days declared that it has entered into a partnership settlement with iQIYI (Nasdaq: IQ), China’s foremost on-line video clip system, to jointly establish a clever promotion and promoting ecosystem by impressive collaboration that leverages both companies’ complementary strengths in the internet marketing sector.

iQIYI is a single of the most well-liked on the internet movie platforms in China and delivers enormous, higher-high quality, and substantial-definition online video companies. iQIYI’s content material has normally mirrored its DNA, which is to make constructive vitality and youthful vibes as it proceeds to actively boost innovation during its items, technological innovation, content material, and marketing. In purchase to help advertisers accomplish their business enterprise aims, iQIYI has been providing blockbuster content material, upgrading its technological support, offering modern and diverse expert services and presenting the most acceptable marketing and advertising answers to its clients.

By leveraging Aurora Mobile’s anonimised information resources and equipment learning algorithms, the Company’s advertisement SaaS services have potent time-sensitive labeling abilities with extremely-wide field protection. Not only does the alternative customize user labels in accordance to a platform’s requirements, but it also adapts to a platform’s very own label placing to deliver a seamless promotion services, supporting advertisers to precisely concentrate on likely buyers, obtain marketing targets, and cut down the ongoing charge of invalid promotion website traffic.

As a result of the partnership, Aurora Mobile’s advertisement SaaS providers will strengthen the way iQIYI’s tailor made labelling technique aids advertisers optimize get to, execute exact targeting, provide effective promotion, and enhance ROI. The powerful ground breaking know-how abilities of the two firms enable for additional substantial and in-depth cooperation in the long term. Future collaboration may contain improvement of other innovative advertising and marketing products that increase user practical experience and boost promotion conversion level. The goal is to aid healthful enhancement of an marketing and advertising ecosystem that regularly gives sturdy, wise, and integrated answers to consumers.

Launched in 2011, Aurora Cellular is a primary cell developer services service provider in China. The Company has launched force notifications, 1-essential authentication, instant messaging, figures and analytics, targeted visitors monetization (JG Alliance), JG VaaS, JG UMS and other providers. Leveraging its artificial intelligence-based information processing platform, Aurora Cellular is also committed to supplying prospects with one particular-prevent, diversified large data provider answers, encouraging shoppers in different verticals to strengthen operational efficiency and carry out information-led final decision making. Not long ago, Aurora Mobile signed milestone agreements with a range of main platforms in the finance, coverage, weather conditions, world-wide-web equipment, gaming, fresh new food items e-commerce, on line education, telecom and new power motor vehicle sectors, such as Ping An Bank, Info Middle of China Life, Moji Weather, WiFi Master, Lilith Game titles, Missfresh, 17zuoye, Beijing Unicom, Dongfeng Motor and other effectively-regarded firms, to drive person development, improve user encounter and improve targeted visitors benefit.

About Aurora Mobile Minimal

Founded in 2011, Aurora Cellular is a top mobile developer support company in China. Aurora Mobile is fully commited to supplying efficient and secure drive notification, a person-simply click verification, and Application traffic monetization companies to assistance developers strengthen operational effectiveness, mature and monetize. In the meantime, Aurora Mobile’s vertical purposes have expanded to current market intelligence, monetary threat administration, and place-primarily based intelligence, empowering many industries to make improvements to efficiency and improve final decision-generating.

Safe Harbor Statement

This announcement is made up of ahead-hunting statements. These statements are built below the “safe harbor” provisions of the U.S. Private Securities Litigation Reform Act of 1995. These ahead-seeking statements can be determined by terminology such as “will,” “expects,” “anticipates,” “future,” “intends,” “plans,” “believes,” “estimates,” “confident” and identical statements. Amid other issues, the Small business Outlook and quotations from management in this announcement, as well as Aurora Mobile’s strategic and operational programs, incorporate ahead-on the lookout statements. Aurora Cell might also make written or oral ahead-wanting statements in its periodic reviews to the U.S. Securities and Trade Commission, in its once-a-year report to shareholders, in push releases and other created supplies and in oral statements made by its officers, directors or staff to 3rd events. Statements that are not historic info, together with but not restricted to statements about Aurora Mobile’s beliefs and expectations, are forward-on the lookout statements. Forward-wanting statements contain inherent pitfalls and uncertainties. A amount of elements could bring about genuine final results to differ materially from those people contained in any forward-seeking assertion, including but not confined to the subsequent: Aurora Mobile’s strategies Aurora Mobile’s upcoming company improvement, money condition and effects of operations Aurora Mobile’s means to entice and retain buyers its capability to build and proficiently current market data alternatives, and penetrate the present market place for developer expert services its potential to changeover to the new promotion-driven SaaS-design its skill preserve or greatly enhance its manufacturer the level of competition with existing or foreseeable future competitors its capacity to keep on to obtain access to mobile knowledge in the long run the legislation and restrictions relating to information privateness and security basic economic and company conditions globally and in China and assumptions fundamental or linked to any of the foregoing. Further info pertaining to these and other challenges is incorporated in the Company’s filings with the Securities and Trade Fee. All information delivered in this press launch and in the attachments is as of the day of the push launch, and Aurora Cellular undertakes no obligation to update these information, apart from as essential beneath relevant regulation.

For typical inquiry, make sure you speak to:

Aurora Cellular Limited
E-mail: [email protected]

Christensen
In China
Mr. Eric Yuan
Telephone: +86-10-5900-1548
E-mail: [email protected]

In US

Ms. Linda Bergkamp
Cellphone: +1-480-614-3004
Email: [email protected]