Internet marketing company adds two personnel to meet digital internet marketing demand

Grand Rapids-based mostly promoting agency 1 Bold Phase expanded its personnel in hiring Rob Costie and Kort Rantala, practically doubling the agency’s measurement.

Rantala was named the agency’s account supervisor very last thirty day period. He can help oversee client interactions and advertising and marketing objectives.

Costie joined the group in August as its electronic marketing campaign supervisor. He operates and analyzes client strategies as marketing requires continued to increase.

“Rob was a critical addition to our group to meet up with the desires of our customers and support them change their budgets from classic expending on things like trade reveals to digital and digital methods,” mentioned Adam Clarke, president of 1 Bold Move. “Combining his expertise with that of our Functions Coordinator Danielle Fedel, we strike a real stride.”

Rantala and Costie have been employed in reaction to the increased need for digital internet marketing as businesses were being instantly pressured to go virtual. The agency observed inquiries triple as quarantines extended simply because of COVID-19.

“A monumental change toward electronic ordeals transpired right after the lockdowns and social distancing, as we all professional,” mentioned Jennifer Jurgens, CEO of 1 Daring Stage. “After the preliminary shock, firms saw that they needed to regroup and regroup rapid. With the equipment and approaches, we have been creating for many years, our staff was positioned to react immediately and assist organizations enhance their on the net presence.”

1 Bold Action also contains promoting marketing consultant Steve Frazee and an internship method that rotates just about every semester.

“We are all seeking ahead to the globe going back to typical,” Clarke stated. “We just cannot overlook that it’s transformed though. A person factor is specific in our eyes, the earth is far more digital — from performing from household, to family get-togethers to advertising techniques. It may well acquire some adjusting for it all to settle in, but 1 Bold Stage is here and ready to reply and enable organizations adapt.”