June 25, 2024


Discover The Difference

Seattle startup vet Keith McCall normally takes in excess of everyvine, a website for wine grape marketing and product sales

Keith McCall talking on a cell phone: Keith McCall. (GeekWire Photo / Dan DeLong)

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Keith McCall. (GeekWire Photograph / Dan DeLong)

Keith McCall is diving further into the intersection of wine and tech.


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The Seattle tech vet recently acquired and took above operations at everyvine, an 8-yr-previous site that is used by vineyards to current market and sell their wine grapes and solutions. McCall moved the company’s functions to Bellevue, Wash. and relaunched the web page on Thursday.

The company compliments McCall’s other Seattle-space undertaking, Pollen Units, a vineyard monitoring company that utilizes drones, sensors, and swaths of facts to assistance winemakers assess vineyards and evaluate for crop progress, over or underneath watering, and the presence of pests or ailments.

McCall is bootstrapping everyvine for now, and has two other staff members.

“I savored constructing everyvine since 2012 and am energized that Keith and team are revitalizing the website,” Jordan Thomas, an professional cartographer and founder of everyvine, mentioned in a assertion. “They are continuing to broaden on my eyesight that if growers have equipment to share the correct type of facts about their winery, and everyvine provides the proper form of examination, top quality wine manufacturing can prosper.”

McCall previously started Azaleos, a Seattle e-mail management startup that introduced in 2004. Avanade acquired the corporation for $106 million in 2010.

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