One of the business side effects of the pandemic is that it has put a very sharp light on Marketing...
attribution
Google is making it easy to switch to data-driven attribution for Google Ads campaigns and letting advertisers see how it...
Google has just announced two new data-driven attribution features intended to introduce more transparency and make it easier for advertisers...
30-second summary: 2020’s most valuable companies were Apple (US$1,993 billion), Microsoft (US$1,588 billion), Amazon (US$1,578 billion), and Google (US$1,046 billion)....